Here I was briefed to create the initial identity for a client who sought to begin a company under the brand, Triple Blue.

An alternative dark grey option provided a uniqueness, to the main two-colour tone. This allowed the client to have the freedom of choice between the two designs.

These concepts utilise the fonts and colours of Bariol Regular, and Bariol Thin as well as the colours 0092FF, 333333 and FFFFFF.